Summaries and Customer Reviews are supplied by Amazon.com

Through engaging stories from around the world, the authors introduce readers to a diverse group of people who are pioneering new approaches to conservation.

Daily and Ellison describe the dynamic interplay of science, economics, business, and politics that is involved in establishing these new approaches and examine what will be needed to create successful models and lasting institutions for conservation.

Average Customer Rating:

Great Case studies, great ideas

Customer Rating:

The only thing that may be lacking is that it lacks the resources to put these ideas into practice. For example, although there are many great examples and names mentioned, and the book is very inspirational, it would be aided by an appendix of practical tools for people/organizations looking to replicate the cases mentioned here. Otherwise, I have nothing but great things to say about the book for those interested in an overview of what is possible in terms of public goods valuation for ecosystem services.

Both a business and environmental book

Customer Rating:

The New Economy Of Nature: The Quest To Make Conservation Profitable is both a business and environmental book. Gretchen C. Daily and Katherine Ellison study the ways that human self-interest can be harnessed to protect Mother Earth, as pure philanthropy combined with government regulations simply are not enough by themselves to stand against naked human greed and unchecked commercial exploitation. From crises in biodiversity, to issues of the stratosphere, The New Economy Of Nature cogently draws upon ideas, examples, and situations worldwide to lend hope for the cause of financially motivated conservation. The New Economy Of Nature is an important contribution to Environmental Studies and highly recommended reading for anyone seeking to operating a successful commercial venture through making conservation profitable.